Friday, March 31, 2006

like for like Day 3

With the first stage complete i am able to focus on the newer developements for 'like for like'. Another grueling day crawling around the floor for Charles and I. Ben was available for film documentation like a champ. He is probably suffering at work right now. I was tragically underestimating how long the set up would take, however i am more pleased with the fact that this installation is shown growing. The'building' becomes as important as the shufffling about. The pattering used for this piece has been the most arduous task. the rest is a more organic approach in it's developement. All the planning in the image,the tediom of creating the image. Now the card will move. I hope that other viewers will participate without instruction to move the card about the sculpture court. It's important to have this piece move. i will be taking photos of this as well as be active in the growth. I think the project means more with showing the construction because ...it is a behind the scenes set up. Like most things we buy, or places we go. I mean, to promote a product. It has to be made. It has to be test marketed. It gets shipped. There is a time investment in this that rarely gets noticed on the whole. This side of the industry is just as important an influence as it is influenced by the second half of the work. I mean that in the way that a public responds to the product. The demand. The supply chain in action. The procuring of the products. It is cyclical. This process is a mirror unto itself. This contemporary ritual of shopping is a mirro of the research and development side of sifting through ideas looking for the next thing to generate a profit. The services to produce are just that other products. Under the same scrutiny to catch teh eye of the next client. i feel that paying more attention to this chain can open the eyes to the larger pictue. Reflection on the micro can open doors to the understanding to the macro. There is more supporting material to be developed in this explanation, stay tuned.
g'night.

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